We use fonts a lot more than we think. From digital to print applications, fonts have become the fundamental element in a design that communicates messages. Fonts also add an aesthetic appeal that fits many themes. Among many fonts that are available out there, there is one that you can count on, called modern fonts.
This font falls into several font types, mainly serif and sans serif fonts. Although you might think this font was born just yesterday, it actually emerged back in the 1800s. It initially had a vertical axis, horizontal serifs, and a contrast balance of weight. Nowadays, this font has more variation and style, evolving far beyond traditional modern fonts.
The distinguishable characters of this font are the clean letterforms based on geometric shapes, resulting in a minimalist and futuristic font style. This font is also closely related to the technological, architectural, and science industries when professionalism and progressive visual representation are needed.
This font works fine both on digital and print, but it is preferable to be used for digital applications because of the crisp shapes and edges which enhance the readability and legibility across devices.
The most common application is for logos due to the minimalist feature with fewer to no decorative elements. This way, the essence of the brand can be conveyed efficiently without distractions.
Some themes require fonts with decorative ornament, while others require fonts with sleek and straightforward looks. The simple, clean, and futuristic style possessed by this font is the winning point. This font is a safe option when you do not want your design to look visually heavy.
Moreover, this font also fits the minimalist aesthetic that is still popular to this day. Minimalism puts simplicity and clarity at the top of the priority and modern fonts are the perfect match to release those impressions.
Beyond the visual look, this font also offers high readability and legibility where each character is distinguishable from the other. This ability is highly crucial in a design to avoid miscommunication regarding the message within the design.
As mentioned earlier, this font also performs well on digital applications due to its features. Designing websites, logos, and other branding materials will be easy with this font. Not to mention the availability of this font on the market and even pre-installed on some software, this font is undeniably famous and will always be a safe font option for various uses.
The practice of using fonts is evolving every day. There is no certain rule in designing a project, but here are the key elements to use modern fonts effectively in a design.
Believe it or not, aiming for a simple look is as hard as a complex look in a design. Modern fonts tend to have simple shapes so the best thing is to avoid using excessive decorative elements to create simplicity and balance the font.
The secret to making a design look balanced and not too heavy is by using the whitespace. If you are working on a logo, put the text in the center and leave everything empty. If you are working on a brochure, use a white background and put the text at the bottom or the side of the pictures to create balance.
The font hierarchy helps to navigate the information in a design if you have longer sentences to present. This is where the modern font can be used for the heading and another font for the body text.
If you opt to use one font only, benefit from the bold and the italic style, as well as adding decorative elements that can effectively navigate the information.
Here are some modern font recommendations to make an impact on your creative and futuristic design.
Comes with the regular and italic style, this is a simple font with a modern twist. This font has sharp serifs that boost the pristine look. This kind of aesthetic will work well on the traveling agency or youth-themed clothing line.
Strategy is a modern sans serif font that will remind you of something futuristic due to the unique style shown in every character. This font is ideal for sporty editorials, technological-themed projects, and other contemporary designs.
This font is the definition of neatness. Every stroke is crisp and consistent in weight balance, making it perfect for titles. Genova is created with geometric shapes to add a unified appearance. Moreover, this font also has both regular and italic features, helping you to creatively combine both features in one design.
Carbon is a serif font that embraces purity and elegance in one look. The contrast weight between the thin and thick strokes helps to make this font stand out, suitable for hospitality marketing brochures, home goods catalogs, or social media posts to grab attention.
Byfords Sanchez offers elegance to your design with a modern twist. This font is suitable for brand websites, fashion magazines, and posters due to the smooth look that runs through every stroke.
Makes is a modern sans serif font with an artistic style that will leave a strong first impression on the audience. The bold weight makes this font even stand out. This font is perfect if you want to show a different aesthetic to your sporty and abstract design.
This font speaks volumes about how it adds a futuristic touch to any sporty and youthful design you make. The bold weight can definitely grab attention within seconds, making this font ideal for logos.Needless to say, modern fonts have an amazing impact on design. The neatness, simplicity, and refined look add a visual point to your modern design with a bonus of high legibility in each character to avoid misleading information. Now, dare to try this font on your design?
