Fonts are known for the power to communicate messages in a design. Different fonts offer different abilities to deliver certain ideas. However, set aside the whimsy fonts, and let’s go back to a simple and traditional font called classic serif fonts.
Serif fonts are fonts with extensions attached at the end of the letter that are called serifs. Classic serif fonts refer to the style of serif fonts that are visually timeless and applicable at any time period. This font mimics traditional writing conventions from centuries ago.
There are many theories about the history of this font but it is believed that the history is rooted in the ancient Roman inscriptions that were carved into stone. The carver followed the brush marks that naturally created serifs.
As the evolution of typography occurred, serif fonts went through many changes to adapt to the current technology and design needs. However, classic serif fonts always present what people would call “old style” serif fonts with no embellishment and traditional looks.
This font is well-known for its timeless and clean look. The main distinguished characteristics of this font are the clear letterforms that create authority in the most elegant way. The serifs also often look subtle that leave a trace of authority and traditional sense to any design. Another characteristic is the stress of the stroke which is more pronounced vertically. One popular serif font is Times New Roman.
Moreover, this font has high readability due to the existence of serifs that make every letter distinctive and easier to recognize. These unique letterforms create an impression of professionalism which becomes the reason why this font is often used in formal settings.
For centuries, this font has always been used for magazines, newspapers, and books due to the serifs that help guide the eye to follow the sentences. Nowadays, this font can be used for various digital prints ranging from logos, and billboards, to packaging and presentation slides fonts.
Classic serif fonts are always popular in design making. It serves a simple and timeless look that will always go well in any era. The appearance of the font also creates trustworthiness and professionalism which is what business brands trying to establish in their business image.
Here are the best three practices to use classic serif fonts that are worth trying.
Consider using the following fonts that can be applied to various themes.
Winky Milky comes with a balanced thick weight that is perfect for emphasizing. With no decorative elements, you can use this font without having to adjust to certain themes. The uppercase is available to be used for headlines while the lowercase is perfect for subheadings. By the unique features of this font, any brand logos, posters, or invitation cards made by using this font will leave an impression on anyone.
This font combines simplicity and elegance in one look. You don’t have to worry about boring design. With this font, you can immediately release an aesthetic and eye-catching design layout, thanks to the lavish ligatures that connect two letters. The contrast weight also gives a classic and minimalist touch that goes well on business cards or fashion magazines.
Comes with straight letterforms, this font produces a classic look with a touch of seriousness. This font does not come to play but to present straightforward information. If you think this font is too basic, wait until you see the ligature that immediately adds visual interest. You can use this font for social media posts or magazine covers.
Qusty is a font from the serif family with subtle serifs that are easy to recognize. The exaggeration of differences in thick and thin weight combined with the straight letterforms gives a trace of an approachable brand identity. You can use this font to reveal the classic beauty of natural product brands.
Tusca blends a touch of modernity and elegance in just one font. The contrast font weight draws a high readability that is ideal for a variety of purposes. The subtle serifs together with the clean letterforms also immediately create a professional look. This font is perfect for titles to make a statement on the design.
Human is a serif font that has a heavy contrast weight, creating a classic and minimalist look to the design. The lack of decorative elements in this font results in a prominent appearance to deliver any messages clearly. This font is undoubtedly made for billboards, posters, or magazine covers.
Rolane provides a clean and straightforward look that can be suitable for a wide range of themes. Although it looks formal, the ligatures are available to improve the appearance, giving a touch of stylish mode to the modern look. You can use this font for fashion magazines, business labels, and other advertising materials.
Classic serif fonts are a safe selection to create a harmonious look in a layout without being too heavy on the eye. Incorporate this font with suitable color schemes and graphic elements, and you can achieve a classic and timeless design that will wow everyone.