Designing a poster for events is different from other types of media. A poster needs to communicate a message, attract attention, and provide information at the same time. Using a bold, block typeface is just one way to make a good poster.
While font plays an important role in creating ideal posters, pair it with proper design elements. This guide will help you design an attractive, informative event poster with block font.
A poster must deliver its message in a short amount of time, especially if you put it in a public space. All design aspects must revolve around that purpose, from the layout and color scheme to the font.
A good poster should have these elements:
A poster design should have a logical and seamless sequence based on people’s reading habits. It depends on where you live and what language you use, but people generally read from left to right and top to bottom. When placing important texts, make sure you consider your natural reading order.
There is a good reason to choose block letter fonts for designing posters: visibility. Generally, an ideal poster should be able to be read from at least three feet (one meter) away. This is a standard space people will take when they stand to read a poster on a wall.
A headline is the biggest part of your poster, the one that will first capture the eyes when people walk by. It can be an exclamation word, a slogan, or the name of the event. You can use a large, brightly-colored font that will make people stop first before coming closer.
You want the most important parts of your poster to be emphasized. In an event poster, this means the name, the type of the event, and important details like date, time, and venue. You should also describe what to expect in the event in the first few sentences.
A bold, visible poster is useless if your design confuses people. Your poster layout must be clear and not confusing so people will easily find all the information they need.
While a poster should be attractive and highly visible, you must remove superfluous details that will distract the eyes. Focus on the main components like the block font, color schemes, layouts, and images to make your poster more attractive.
Now that you know the principles of a good poster, let’s see seven great block typefaces for your designs.
Like the name suggests, Energy is a perfect block font for a bold, highly visible event poster. Based on modern sans serif, this font is strong and loud yet has a subtle dynamic. Its bold strokes, balanced symmetry, and flat edges give your poster a strong, important look.
Energy is a great font for promoting various types of events. You can promote a concert, a competition to promote a good cause, or an invitation to visit certain places. This font is great as a headline if you pair it with a more standard sans serif.
Maken is a contemporary sans serif, with each character resembling a square. It combines symmetry and balance with subtle, smart details that distinguish each character in a unique wayโa great way to make your poster look artistic in a slightly futuristic way.
Maken is a great font for posters promoting things like movie festivals, music performances, parties, raves, game competitions, and suchโa perfect option for creating an eye-catching poster headline before following it with more standard text fonts.
Vault is a block font with a little playful touch on the lower curves of its characters. While it has a neat symmetry and balance, the slightly thicker curves add a variation that breaks the monotony. The result is a block typeface ideal for making attractive, dynamic, youthful posters.
You can use Vault to make posters promoting school or university activities. You can also make fun posters with educational infographics using this font as the headline.
Riking is a block font based on contemporary sans serif, a perfect element for an attractive poster. The bold strokes are balanced and symmetrical, but some little ridges and curves add a distinctive touch. The result is a distinguished font that adds a little flair to your poster.
Riking is a great headline font for posters promoting outdoor activities, environmental causes, holiday packages, and many similar activities. You can also use it for posters promoting artistic events or performances.
Work News is a block font with proper symmetry and balance, making it a great option for informative posters. The font is great for making headlines and the main text for your poster. It is easy to read and modify depending on the poster’s goal
Use Work News to design posters about important information or knowledge. You can also pair it with an infographic for public education. The “official”-looking font is also great for posters at school or university.
An attractive, contemporary block font, Monster adds a little fun element to your poster design. The slightly condensed form gives your poster design a restraint, adding a little modern elegance. The balanced strokes and symmetrical form give weight to your message.
Monster is a great font for adding a little playful element to your poster. Use this font to promote fun events like bazaars, game days, amateur music or art competitions, and similar activities. Pair it with standard sans serif for the body text to create a compelling poster.
Ware Wolf gives your poster a bold, unique, stylish touch. The font has unique ridges and lines that add strong character to its design. This font gives a strong, tough vibe with a slightly playful toneโa great font for promoting outdoor adventures (or related brands), sports, and games.
A good event poster requires a strong look, balance, and neat layout to perfectly deliver the message. Use block fonts to create a poster headline that will immediately attract attention.