Does having business cards still matter for business in this digital era? Whilst it’s easier to just tell your contact details through email, giving your potential partner or client a business card opens a more personalized relationship. Thus, creating an eloquent impression through the design, including business card font choice, matters.
Your business card should not only be appealing to look at, but beyond that, it should also be able to introduce an engaging personality to your business. Take a chance to design your business card better with the following explanation that embodies the influence of font choice on its overall design.
There is a rule of thumb that you should keep in mind and practice when selecting fonts for any design purpose, including implementing business branding. The following are the three most basic aspects to consider.
Unless you are designing a campaign or event that should trigger an audience for the short term, readability is the first and foremost rule you must calculate. For professional purposes such as establishing or maintaining your business branding, including with business cards, the font style you utilize should not ruffle your audience.
It is also about the weight, height, and size you apply to the design.
While you choose a business card font with proper readability, also observe the styling. You need ones that are also effectively attention-grabbing. Fonts that are readable, sufficiently catchy, and inviting to look at will animate your business card properly.
This is a crucial point since you want people to remember your name and the brand or business you represent. Hence, you need to narrow down and define your business value or persona and which tone coherently represents those aspects in visual terms.
You may already know four major font classifications in the typography globe. This time, we explained briefly how three of the four influence your business card designs.
What makes serif fonts always valuable is how the letter’s tail or feet (serifs) help readers continuously and seamlessly follow the words, going through a smooth reading experience.
Besides, serif fonts are known to be timeless, sophisticated, and classy. Some default serif fonts, like Times New Roman, suit the versatile value while Courier celebrates independence, as cited from the Zen Business page.
In general, handwriting fonts depict gracefulness and exclusivity. Even though there are casual or comical handwriting font types, the stylish ones, including script, signature, and calligraphy types, embody intimacy and a professional and lofty look as well.
Mostly, sans serif typefaces are everyone’s favorite. With its simple, modest strokes and lines and less to zero decoration, as business card font, sans-serif portrays a modern, bright, professional appearance and functionality.
From creative styling to basic manner, font choices in the list below accommodate your needs to craft efficacious business card designs.
The first on the list is from the sans-serif font family. Edges Modern Sans Serif presents clearly geometric and symmetrical letter shapes that accommodate prime readability. On top of that, there is no ornament that may confuse your audience. Thus, this is the safe font choice that portrays aesthetics, clarity, and professionalism.
Wondering what kind of business persona matches with Edges font? It surely will nail any kind of business that it represents.
Briston Sans Serif typeface encapsulates boldness, masculinity, and creativity. The weight thickness of the letters, strokes, and lines allows the audience to read the copy text smoothly. Accordingly, the slightly out-of-pitched edges of the letters support their legibility and dip a hint of contemporary design.
Just like any other sans-serif font family, Briston will work as a design element for diverse kinds of businesses. Yet, it may make a great pair for technology, creative agencies, or men’s related products.
Built a friendlier and warmer image for your brand personality using Foundation Signature Font as your business card font. Choosing cursive typefaces, including handwriting fonts like this, can be challenging due to the readability. You can tackle that challenge by combining this stylish signature font with sans-serif or minimalist serif font.
The Foundation typeface has flowy and slanted letter dynamics, which convey flexibility. Moreover, this also has stylish vibrancy. If your business is in the fashion, entertainment, food, and beverage industries, this handwriting font should be your choice.
Serif fonts are not just classic. They symbolize evergreen vibes, freedom, comfort, and also versatility. That’s the reason why Graphicxell introduced the Nugita Beautiful Serif font for your business identity element.
Playing with a combination of bracketed and wedgy serifs, Nugita has a harmonious balance of both letters’ height and width, and the stroke contrast ratio is subtle. At least one of the companies of all categories of fashion business industries should have met this font earlier and stamped it as their brand’s business font. Thus standing out with its exquisite persona!
Qusty Vintage Serif Font will charm your audience with its respectable retro flare. Graphicxell combined the classic slab serif with innovative furl-up ones, in particular, the letters of Qusty, which make the letters appear more charming.
The alliance of serif and vintage typefaces highlights stability, experience, and aesthetic style.
The handwriting style that Billion Dreams Typeface has will get you reminiscing about the billionaires’ handwriting. Bold strokes with thick weight claim strength and stability. It’s a worthy business card font for early-stage entrepreneurs with strong vision and beliefs.
As importantly, Renita Montes Script suits women entrepreneurs working on brighter and more impactful projects. Unlike the majority of handwriting fonts that are slanted or diagonal, Renita instills upright and thin-weight letter strokes and lines. Each of the letter shapes is distinguishable from the others. You have an excellently readable and radiant script as your business font, along with the simple cursive.
If you are unsure what type of font family works best as a business card font or for professional purposes, you may opt for the safest and most common choice of serif fonts. This one still has a creative side while maintaining it in a relatively tiny amount.
